A 6-part series
Your first 100 customers
A practical guide for founders selling something new, written from 40 interviews.
2 of 6 read
About 28 minutes left
Continue: Part 3
Part 1
Why your first 10 customers matter most
7 min
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Part 2
Finding them without an audience
9 min
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Part 3
The conversation that sells
8 min
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Part 4
Pricing your first offer
10 min
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Part 5
Turning customers into a referral engine
6 min
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Part 6
From 10 to 100
12 min
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